The Cup Scene Daily

November 20, 2008

Chase has yet to deliver its intended punch

Filed under: The Garage Area — Tags: — cupscene @ 9:10 pm

By Michael Smith
Special to the Sporting News NASCAR Wire Service

The Chase for the NASCAR Sprint Cup format has generated as much or more debate than any facet of NASCAR since it was implemented in 2004. The radical departure it represented from NASCAR’s roots was hailed as both a revolutionary move by NASCAR CEO Brian France and a slap in the face to the sport’s traditionalists.

But the question hovering over the Chase is whether it’s really changed anything on the business side.

It would be hard to tell by asking Ed Clark, president of Atlanta Motor Speedway, who cheerfully surrendered an October slot in the 10-race Chase for a date on Labor Day weekend, two weeks before the Chase begins.

“We had to weigh that, but honestly, it didn’t take us long to make that decision,” Clark said of the opportunity to move to a holiday weekend and run at night.

NASCAR’s playoffs, designed to elevate interest at the end of the season and keep the competition closer, has succeeded in creating more story lines on the track. But it has not delivered the playoff-style lift in TV ratings or ticket demand.

Attendance for Chase races continued its downward trend against last year in the mid-single digits, on a percentage basis, just as they have all season.

Title sponsorships to Chase and non-Chase races work off the same rate card. There’s little to no premium attached to title sponsoring a Chase event, according to track officials.

Texas Motor Speedway charges fans a premium for tickets to its Chase race, but it’s one of few tracks to do so. At most venues with two dates, the first race in the spring drives more robust ticket sales than the fall race.

TV ratings, once a silver lining to NASCAR’s season, slumped to the finish, with ESPN experiencing declines for Atlanta, Martinsville and Charlotte, while the Texas race was flat. The 3.7 Chase average going into last weekend’s season finale was trending just below the 3.8 number for all 10 Chase races last year. The overnight ratings for Sunday’s race at Homestead-Miami Speedway was 3.6, 5.3 percent lower than last year’s 3.8. Only three of the 10 Chase races have seen their ratings grow from the first year of the Chase in 2004, and two of those appeared on TNT in the Chase’s early years.

All in all, Julie Sobieski, ESPN’s vice president of programming and acquisitions, gives the Chase a five on a scale of 10, while Speed president Hunter Nickell describes it as a work in progress.

“We still see this as a great opportunity to grow the Chase into a playoff and see the lift in key metrics — ratings, ticket sales, sponsorship sales — that other sports get during their championships,” Sobieski said. “For us, the Chase is our big investment. It’s at a time of year when it’s highly competitive for eyeballs, for sponsor dollars. … If we can get the last race in Miami to pull the same number as the Daytona 500, everyone will benefit.”

But there are significant obstacles to growing the Chase, namely that none of NASCAR’s crown jewel events is part of it. Treated as an entity itself, the Chase is the fourth-most-promoted event on the NASCAR schedule, most marketers agree.

The season-opening Daytona 500 and Speedweeks easily rank first, and the Brickyard 400 at Indianapolis and Charlotte’s May combination of the Sprint All-Star Challenge and Coca-Cola 600 would be second and third.

How can the Chase become a marquee property without any historically marquee events?

“You’re talking about icons on the schedule,” said NASCAR’s Jim Obermeyer, managing director of brand and consumer marketing. And the race date is an important ingredient in making a race iconic.

Would Indianapolis Motor Speedway surrender its July date as the first event on ABC/ESPN’s 17-race schedule and all the promotion that goes with it for a spot in the Chase?

“That’s an interesting premise,” said Joie Chitwood, the speedway’s president and COO. “We’d look at it, but it’s not as easy as saying yes or no. We’d be giving up a lot.”

What about Bristol Motor Speedway and its ultra-successful August date that is an annual sellout and seats 160,000 fans. Think track president Jeff Byrd would swap his date for one in the Chase?

“We wouldn’t change unless a significant majority of our fans wanted to change it,” he said. “In this economy, if you do anything to upset the fans, you’re going to pay for it. As things stand now, that date is part of our tradition. People plan for that weekend. A lot of our ticket holders are still on summer vacation, so it’s really convenient for them.”

Convincing NASCAR fans that the race for the championship is just as important as the race for the checkered flag that day is another obstacle. “The No. 1 reason fans go to the track is to see who wins that day,” said Mark Dyer, CEO of Motorsports Authentics and a former NASCAR executive. “The championship is secondary. … I think it does require a sort of cultural change for the fans.”

That’s a task that NASCAR, the tracks and sponsors can attack jointly, said Steve Gaffney, director of sports marketing for Sprint.

“Part of our responsibility is to make them care what’s going on with the points,” Gaffney said. “Why don’t we actively engage the fans, whether it’s with SprintVision or FanView, and have a point machination so that they’re reminded of the big picture? That’s on us, to make the Chase more visible.”

That cultural change extends to those marketing the Chase as well. NASCAR convened a group of influential decision-makers at its New York offices last January to tackle the issues facing the Chase.

Among those there were track operators Speedway Motorsports and International Speedway, ESPN, Sprint and Octagon, the marketing agency that represents Sprint.

A branding plan was conceived to present the Chase with more consistency, from the broadcaster to the tracks to the promotions.

“We wanted to make the visibility of the Chase unique from the other 26 races,” Obermeyer said. “When you see that red, white and blue bunting at a baseball park, you know it’s the playoffs. We want the Chase races to have that identity, whether it’s in signage, tune-in messages or the infield grass.”

Eight of the 10 tracks in the Chase bought in, using the black and yellow branding. Texas and Atlanta were the two that declined, saying that the signage, grass infield and other visible track assets were too valuable to donate.

“We have seen the fruits of the cooperation in the branding and consistency, but it’s still a property in its infancy,” Gaffney said. “The devil in the details is that you’ve got 10 Chase races and 10 different track promoters all looking to fill the stands. They have to make decisions in the best interest of their track. The Chase has not been the draw that they hoped it would be, but that’s why it’s important to move it up in stature.”

Michael Smith is a reporter with SportsBusiness Journal.

May 5, 2007

Cover Your Behind

Filed under: Comments on NASCAR, The Garage Area — cupscene @ 7:22 pm
By Amy HairContact

If Grant Lynch, the Track President of Talladega has his way, our beer throwing clan that pelted Jeff Gordon’s car last Saturday night will be banned from all the tracks on the circuit. Sound good? Well…this seems to be one of those situations that has a lot more gray than it has black and white. Sure, throwing an object and hitting someone else’s property is a no-no. In fact, throwing anything at a moving car is pretty much a felony in most states…you end in up in the big house instead of at the big track for something like that.

So should the circumstances matter?  After all, these guys that threw the cans were more than likely on their last leg of consciousness before the brew took over and laid them down for a seriously long alcohol induced nap right? Should that matter? Nope…that excuse doesn’t even come close to being valid in my book.

Were these fans temporarily blinded by their seemingly valid dedication to something that at that moment took total control of their being? Uh…who cares…it doesn’t matter, still not a valid excuse.

Personally I’m thinking these “fans” that showed their behinds to millions of people are probably sitting back reading all this stuff and wondering what the heck is going on.  People have thrown stuff before…they didn’t get in such big trouble, so what’s the deal? 

The deal is we’ve had two straight weeks of this ridiculous behavior, and the bigger deal is that each time, there were more cans sailing through the air. The possibility of this becoming a trend is more than just a passing chance…unless it’s halted right now.

So how are they (the racing honcho’s) going to stop it? So far they have penalized the culprits that they managed to catch, and that is good…setting examples works well in most instances. But here, in the land of NASCAR, where we have upwards of 200,000 people all crammed together side by side, all excited, all having the time of their lives, and about 2/3 of them cruising on a belly full of brew…this becomes one huge challenge as to how to patrol them without chasing them away.

If we ban the coolers and the contents from making it through the gate, that will present another interesting situation. Lots of fans would rebel and not come to the races simply because they have emptied their piggy banks to buy tickets, pay for hotels and meals, and then having to pay upwards of $7.00 – $10.00 bucks to quench a parched throat might just throw them right over the edge.  Some people are already teetering on top of that fence, so this would pretty much make them consider a different venue to occupy their vacation days…and that’s a shame.

So what’s the answer? There doesn’t seem to be one. Perhaps the local policemen that are working the track for extra cash could make sure about 70% of them are over by the start finish line so that when the unfavored winner starts his burn out, they could actually nab the pitchers before they let loose of a loaded can, or grab them soon after. A couple weeks of this, with more arrests and more build up from the press might simmer things down a bit.

So what if the hurlers were doing this only because it was Jeff Gordon? Now how pitiful would that be?  Heck, I’d pay for someone to round up those bozos and chuck them right into a cell because that is just plain ignorant.  It’s okay to have a favorite driver and to not like others, but jeepers… throwing things to make your point? What point would that be? That you’re immature? Oh yeah….I already got that point. Come on now folks…I think that is something my kids did when they were about three years old.

Well, there doesn’t seem to be an easy answer, but in reality, this is a straight forward, black and white, no gray issue.  Right is right, and wrong is wrong, plain and simple.  Throwing stuff is wrong, it hurts the integrity of the race, and even worse, it could hurt a person. 

What do you say we head into Richmond and put this whole can throwing thing behind us…literally.  Since most of the bad boys and girls that hurled were showing their behinds, they need something to cover them up…so instead of throwing the cans, just lasso those suckers around your waist and let them hang back there…cover up that behind that no one wants to get a glimpse of anyway.  In the meantime, we’ll settle in for the race, and when the winner crosses the finish line, the rest of us will act like we were brought up someplace other than in a barn.  Oh, there are still plenty of seats for those that want to cross over into the intelligent realm, as I’m sure the seats that are reserved for the stupid will begin to fade away rather quickly.

Don Imus and Jimmy Spencer; a match made in heaven

Filed under: Comments on NASCAR, The Garage Area — cupscene @ 7:16 pm

By Greg Engle
Contact

Long time radio talk show host Don Imus was fired by both MSNBC and CBS recently for making an inappropriate comment. The comment was wrong, and he apologized like he should have. But because, in my opinion, the left wing media in this country wanted to silence a right wing conservative they seized the moment, carpe diem.  They lent an air of credence to certain members of the black community and allowed them to bring Imus down. Despite the fact that those same black leaders have made racist comments themselves in the past and have time and time again done more damage to their own people and culture then we ‘white folk’ ever will.

But the left-wingers saw an opening; jumped on the only bandwagon they could find and rode Imus out of town. The true and in fact only, winners in all of the mess were the young women basketball players who handled themselves with dignity and grace under pressure. They are truly great representatives of their team, their school and generation and should be applauded.

So what the hell does this have to do with NASCAR?

I’m a big defender of free speech. Spent 23 years defending that right, among others, while I was in the military. But with that free speech comes certain responsibilities. You can’t run into a crowded theater and yell ‘fire’ for example. You can’t liable someone, nor spread falsehoods about a person just because you don’t like them or disagree with their point of view. And if you happen to make your living from commenting or voicing your opinion on a national level, you have to maintain a certain set of standards: there are certain subjects and people who are off limits, they have to be.

There are also people who should never be publicly trashed or humiliated because that’s not what they signed up for; the women on the Rutgers basketball team didn’t and the family members of a NASCAR driver didn’t either.

When a NASCAR driver works their way into the sport, part of what they expect is to be thrust in the public eye. It’s part of the gig; they know that they will be giving up certain parts of their privacy; hence the reason that when one of them makes even the slightest error off the track, the media is quick to pounce. An example of this would be Kyle Busch’s brush with the law a few years ago when he was ticketed after squealing his car’s tires while leaving a drive through. No big deal, it happens every day. But because he is Kyle Busch, the Associated Press had a news alert sent out seemingly within moments after the fact and Busch finally had to issue a statement. Stupid? Of course, but it’s all part of being a driver in NASCAR.

But it’s not part of being a NASCAR family member.

And that’s where Jimmy Spencer crossed the line. Spencer is a former driver who will most likely never race again. He’s decided to remain connected to the sport by lending his knowledge as a commentator for SPEED TV. 

Sunday on SPEED’s pre race show there was a discussion of the ongoing contract negotiations between Dale Earnhardt Junior and his current team, Dale Earnhardt Incorporated, the organization that his late father founded. When speaking of Earnhardt Junior’s sister and business manager Kelly Earnhardt Elledge, Spencer said the following:

“Kelly Earnhardt Elledge, I’m shocked she kept her middle name. I mean you’re married, you know, why keep Earnhardt?” Spencer said.  “I think her ego is so big, I think she’s backing Teresa and Max in corners. She’s not a good negotiator.”

That comment viewed by many, including myself, as a sexist one, would be bad enough, however Spencer added:

“She’s not a good negotiator. I think she… if she worked for anybody else they’d probably fire her.”

From my knowledge, Mrs. Earnhardt-Elledge is a smart savvy businessperson who has done an admirable job of handling the affairs of one of the biggest names in sports. And as for the negotiations, I strongly feel that it is irresponsible for the media (and I include myself in that) to try and pry into the daily affairs of a family, or a team. Certainly the outcome will be news, but for us to speculate or try and badger information out of that family is just plain wrong.

Spencer is of course speaking would he may consider his opinion and he’s entitled to it, but it provides a good insight into the mind of Jimmy Spencer; as well as the lack of his responsibility on his part. 

I am the host of a nationally syndicated radio show that airs in over 100 markets across the United States. It’s NASCAR related and although I love nothing more than ‘pushing the envelope’; I know that there are certain people and topics that are off limits; and I know what my responsibilities are to my listeners. My commentary on the sport and the people that participate in it should be fair, balanced and if I have a bone to pick with someone, I offer that person the opportunity to present their side. My rule is, if I think I will have to be apologizing for something I said, then it’s best not to say it.

Bottom line; you and I can stand on a street corner all day long and call Al Sharpton an idiot, but don’t ever try to do it on my show (Even if he were somehow connected to NASCAR).

Spencer, like Imus, issued an apology later that night, saying he “kind of took it personal and he is sorry for what he said to Kelley.” But the damage was already done; words spoken on live airwaves are like bullets from a gun, once they are fired you can’t take them back.

 Dale Earnhardt Junior was offered a chance to speak on SPEED TV Sunday, he declined and rightfully so. By even making mention of Spencer’s comments in any way from a member of the Earnhardt family would have in some measure lent an sir of creditability to the comments.

One of the sad consequences of the Imus debacle is that the bar has now been set higher, the standards have been raised. Those of us who make our living in the media have to abide by those higher standards along with the codes of decency set forth by our society.

Those higher standards now apply to all of us. And right or wrong, by forcing Don Imus out of a job because of something he said, all national media personalities must now face more scrutiny and must be held accountable for what they say.

Imus lost his job because of what he said; perhaps Jimmy Spencer needs too as well.
 

Yeehaw and Moo…Music to My Ears

Filed under: Comments on NASCAR, The Garage Area — cupscene @ 7:10 pm
By Amy HairContact

I just love Texas! I was born there, but don’t remember a thing. No, I wasn’t fall down drunk at an early age, my Dad was in the Air Force and we moved away when I was about a year old.  But I’ve often wondered if part of the reason I love the things I do is because I was born in the big ole’ state of Texas.It’s a given, I love cowboys…but so do a million other women right? So that’s not really a Texas trait.  I love farms and cows and steers with big horns. There’s something about a big muscular Longhorn standing out in the pasture that makes a person stand proud…and those are usually found in Texas.

Of course there is that wonderful Lone Star BBQ, and five alarm chili. Yep, it doesn’t get much better than that. There are cook offs, fry-offs and festivals for every occasion imaginable. There are Turkey Trots and Watermelon Thumps…I’ve never seen a turkey do much more than hunt and peck, but I guess if you chase him enough he could manage a quick trot. I wonder what you do at a Watermelon Thump after you thump them all. But these things appear to be very popular, so they must be fun. The kicker though is the Jalapeño eating contest. Now I love spice, but it takes a special person to down those hot little slippery suckers one after the other and not implode.  It makes my eyes burn and my stomach tense up just thinking about it.

Then there are ghost towns to explore and the wild Wild West adventures from El Paso that call for lots of story telling. Stories full of cowboy’s I’m sure…hmmm.

But what really makes me jump up and down when I think about Texas these days is the fact that the men that occupy my brain most of the time are all going to be climbing into their beautiful stock cars, flipping their engine switches and bringing the most beautiful sound in the world to a crescendo inside the Texas Motor Speedway.  Oh yeah, as much as I would love to explore all the things that Texas has to offer…if I can only visit for a short time, the Speedway is where you’ll find me.

And this week should be full of more chapters in the book of NASCAR. We’ve got things going on like…Toyota and their teams fighting to stay alive, Mark Martin coming back after a few weeks off, the saga of DEI and Jr’s on going contract negotiations. We’ve got the Hendricks stable going full throttle, daring anyone to give them a run for their money. And with Texas being a fairly new track to NASCAR (only twelve Cup races have been run there), we’ve got every viable driver thinking they’ve got what it takes to take their first win…or to be the first one to take two wins there.

So, in order to balance this out, I think I’ll just grab a BBQ sandwich, with a side of chili, take a picture of the turkey as he trots by the watermelon thumpers, offer the Jalapeño diners some crackers to take the burn away, and grab a book full of wild west ghost stories. Then I’ll ask that cowboy over there if he’s up for an afternoon of hot racing that will include a few yeehaws. 

Anyone care to join us?  We’ll meet you there…because everyone knows Texas is always full of thrills. Oh, and that saying…“Everything is bigger in Texas” is indeed very true. Just look at pit road on Sunday with our men all lined up facing the flag. And when the military planes fly over, take a look around and tell me your heart doesn’t feel so full you’re sure it’s going to explode with patriotic pride.  Yep, NASCAR and Texas…both are big names in America, and both hold big places in my heart.
 

Section 12-4-A – Is it 100 Pages Long?

Filed under: Comments on NASCAR, The Garage Area — cupscene @ 7:08 pm

By Amy Hair
Contact

Section 12-4-A (actions detrimental to stock car racing).  Just what in the heck does this dang rule encompass anyway???

I read, re-read and read one more time the penalty that was handed down to Juan Pablo Montoya by NASCAR…he has been fined $10,000 and placed on probation until Dec. 31 because of an inappropriate gesture made during a practice session this past Thursday (4/19/07) at Phoenix International Raceway. Montoya was in violation of Section 12-4-A (actions detrimental to stock car racing) of the NASCAR Busch Series rule book.

My first reaction?  It was probably the same as a zillion fans out there…WHAT THE HECK??? So I decided I must be missing something…after all, NASCAR is trying to be more consistent…right?

Back in 2004, Dale Earnhardt, Jr. was penalized with a loss of 25 championship driver points and a $10,000 fine for an inappropriate post-race comment during the live national television broadcast of the Cup Series race at Talladega Superspeedway; he said the ugly poop word. Guess what rule he broke?  Section 12-4-A (actions detrimental to stock car racing).

In April of 2005, NASCAR fined Shane Hmiel $10,000 and docked him 25 driver points for making an obscene gesture that appeared on live television via Hmiel’s in car camera.  Rule number? Yeah, you guessed it… Section 12-4-A (actions detrimental to stock car racing).

Now tell me…does this Section 12-4-A have about a thousand little clauses in there somewhere?  I mean, if the same section can cover every different action out on the track, how is it determined which little clause is appropriate for each little action?

Tell me what the difference was between the actions that Hmiel did and what Montoya did…one was in car and one wasn’t?  Big hairy deal…they were both on camera…period.  So maybe the difference is one was in practice and one wasn’t?  Good grief!

Wouldn’t it be nice if the word consistency that is thrown around in the NASCAR world was actually used? 

So, let’s say there is some kind of “exception” to the rule…that JPM’s penalty was handed down based on criteria that is laid out in black and white somewhere in that huge Section 12-4-A.  Then why aren’t the fans privy to that information?  Seems to me there would be a lot less negative kickback every time these penalties are handed out if an explanation was included.  It doesn’t seem like it would take too much, an extra sentence maybe…that’s all.  Something in black and white would not only help us understand, but it would probably keep a lot more of the fan base on NASCAR’s side so to speak. 

After every penalty, the fan boards light up and the debates begin…where is the consistency? How did they decide to award a fine and take no points?  Why does one guy get probation (whatever the heck that is) and the other doesn’t?  Why didn’t JPM get points taken away when Hmiel did?

Alas, these are all questions that will probably go unanswered…but it still irks me that it could all be set straight with just a little bit of clarification and….heaven forbid…a little bit of consistency.

And if by chance NASCAR is considering sharing their wisdom, it would be more than appreciated if they’d also clarify just what probation is…at least a hint would be nice.

I really do love NASCAR, but the way they run the rule house just needs a little bit of tweaking. And yes, I know they are striving for consistency, but jeeper’s guys, can’t we figure out a way to get there without doing this zig zag routine?  Straight and narrow, black and white, right and wrong…seems like a lot of people already understand the concept. Aren’t there conferences that teach this sort of thing? Hmmm….maybe we need to take up a collection and send a few of the fellows from the big scary hauler on a weekend trip.

At any rate, I’m still waiting for the day when a driver messes up and I already know what the penalty will be…you know, like when a little kid gets told that if he hits his sister he’s going to have to spend 30 minutes in time out. And an hour later he hits his sister and bang! Mom snatches his little behind up and puts him in time out for 30 minutes and not a minute less.  From then on, no matter what the circumstances, he knows that if he hits sis, he gets time out…doesn’t matter if he just gives her a shove that sends her to the ground, or if he hauls off and belts her in the arm…he’s going to serve time out, every single time.  Sounds kind of consistent to me….imagine that. 

What If? An Interview with Dale Earnhardt Senior

Filed under: The Garage Area — cupscene @ 5:51 pm
By Greg EngleContact

KANNAPOLIS NC. (April 29, 2007)-In my short tenure in the world of motorsports journalism, I’ve had the great privilege to interview several drivers. But there’s one interview that I was never able to conduct; one interview that I’ll never be able to conduct in fact except in my mind.

On the occasion of his 56th birthday on April 29th, I tried to imagine what it would be like if I were able to sit down and talk to Dale Earnhardt Senior.

You watched this year’s Daytona 500? What did you think about the race, it was six years to the day that…

“Let’s get something straight from the get go here, I know I’m gone, you know I’m gone, the whole world does. Hell I don’t want any sadness over it. I didn’t want it then and I don’t want it now. I hated to know that people made such a big fuss about it when it happened. There was a lot of good that came out of it, drivers are safer and the sport is bigger then ever, so maybe that was the reason.

See I’ve always believed that God does everything for a reason, doesn’t mean we have to agree with it or like it. I think life is one long road and sometimes God takes us on little detours…we don’t always want to go down ‘em, but we do and eventually God picks us up, dusts us off and sends us back out on the main road of life.

Most of the time we’re stronger because of them little detours, or in my case a whole bunch of people are safer for it.

As for the Daytona 500 this year, it was a great race man, great. Of course had I been there I wouldn’t have passed Mark on the last lap like that. I would’ve already been in the lead (laughs).

But it was good for Kevin; I mean I told Richard when that kid was racing out west in 98 that he had the makings of a great driver. I was tickled when he got into the car, couldn’t have been happier, he sure would have been my choice. Kevin’s done well but has had this shadow hanging over him all these years, I’m afraid I was a big part of that, I mean what I was able to do when I was around. But finally I think he’s come out from under it, winning that Daytona 500 this year like he did, I think that proved it.

(Leans forward and winks). “Of course I have some inside information that Kevin’s going to do a whole bunch more than that before it’s all over.”

One of the big debates since you…left…has been with the number you raced, the 3. Should the number be raced again?

“That’s not my decision, that’s Richard’s. I’ll tell you one thing though; when you’re sitting inside that racecar you don’t see anything but the track, the guys in front and back of you and the steering wheel. I never cared too much what was on the side of it, remember I once raced a car that was pink, so it doesn’t make difference to me.”

But if it was your decision?

(Sighs) “If it were up to me, then I’d say run the damn thing. I mean it’s just a number.

What about them young guys who never met me, or care about what I did. What about them young drivers coming up who have no idea what that number means. I mean maybe they’ve run a number 3 all their lives, and could care less what I did with it. Now they show up and want to run the number they’ve run all their careers, you mean to tell me someone would tell them no? I just don’t see that. But like I said in the end when we’re inside that racecar, it doesn’t matter to us what the hell’s on the side.”

Most fans say that the only way the number should be raced again is if your son Junior races it as part of Richard Childress Racing.

(Laughs). “Hell Dale Junior needs to race wherever he needs to to win races. You go out there to win races not to be sentimental. If he feels that he can win races with RCR, than fine, if it’s with Roush or Gibbs or Yates, it don’t matter just go wherever he needs to to win races and championships.”

What’s your assessment of Junior’s career to this point?

“The boy knows how to race, I’ll tell you that. Course I always knew that, but he’s gone out and proved it to everybody else. He’s always been his own person and I know that after I left, people were trying to get him to fill my shoes, but he’s done a damn good job of becoming his own man, I’m proud of him and all my kids.

But I’ll tell you someone they need to keep an eye on, is that grandson of mine, Jeffery, Kerry’s boy. I see the makins’ in him just like I did in Dale Junior and Harvick. I’m telling you, here in a few years that boy is going to make everyone in NASCAR sit up and take notice. That’s a young man that Richard ought to look at signing, that’s someone that could run that number 3. He’ll run the wheels off of it.”

Junior and your daughter Kelley are currently negotiating with Dale Earnhardt Incorporated and…

“Don’t get me started on that. But I will tell you this. We built that place and now Teresa’s running it. What people need to understand is that Teresa is a hell of a lot smarter than some people give her credit for.

You know when we started trying to make money away from the track, I mean my former business manager Don Hawk helped a lot and was a big part of all that success, but people need to know that Teresa was a big part of it too. She just never took credit for it, she didn’t want to. All I ever wanted to do was race, but Teresa was one of those who knew that we could make money off my popularity, so she was behind a lot of that. And today she runs DEI and you know what, I left it to her and how she wants to run it is up to her. It’s just that people in the media don’t give her a lot of the credit because she won’t speak to them much. Well you know something? I was never a big fan of talking to you all and neither is she.

Just because Tony Stewart won’t talk to the media now and then doesn’t make him a bad racecar driver does it?

Is Teresa doing a good job with DEI? Well I left good people there; Richie Gilmore, Steve Hmiel, the Eury’s Tony senior and junior. Maybe she just needs to focus on putting more into it, more resources so they can run with the big dogs, Hendrick and Roush. One thing they’ve always needed there is more people working on the engines; they need more power under them hoods, hell tell me when was the last time Dale Junior sat on a pole? I’ll tell you five years ago; 2002 at Kansas. That says something about where they are weak, doesn’t it?

But Dale Junior and his sister Kelley, I love them both like you’ll never know but him and his sister need to keep in mind that I built DEI for all my kids. Not just Junior. He wants to take over control of it, well he also needs to stop and think about something for a minute.

Those years there towards the end when I wasn’t winning races, people said I was washed up and over the hill? Those were the years I was getting that place up and running. Took all I had to get it going. Looking back on it I realize I was focusing too much on it, and it affected my performance on the track.

Dale Junior has had his own deal going now for a few years, and maybe he’s gotten a taste of what it takes to run one of them. That ain’t nothing compared to what he’d have to deal with if he took control of DEI.

The Earnhardt’s need to stick to what they do best and that’s race cars. If he wants to run the place, let him go out win some more races and a championship or two, then maybe he can kick back and look at doing it years down the road. But not yet, not just yet.

And like I said him and that sister of his need to never forget that I founded DEI for all my kids, Dale Junior, Kerry, Kelley and Taylor.

I’m not sayin’ that him and his step mom don’t need to mend a fence or two, but let her run it, for now.

And no one in the Earnhardt family should ever pay a damn dime to take over what I left for ‘em.

They all just need to get their heads together, get some people in that engine shop, they’ll be fine.

But like I said earlier, Dale Junior needs to go wherever he thinks he can win races. If that ain’t at DEI then so be it. The world isn’t going to stop just because Dale Junior goes somewhere else, his fans will follow him anywhere. People think that DEI would fall apart if he left, that’s nonsense. That place will be just fine without him if that’s what he decides, besides like I told you, wait until that grandson of mine, Jeffery moves up.

The deal is all about winning races, you don’t do that, you need to find something else to do. Or you need to get with the right people. Dale Junior can win races, whether its going to be at DEI or not, that’s up to him.

Look at Bobby’s boy. Hamilton Junior talked to his dad, just before his dad came here. He told his dad that he didn’t like the way that the race team was being run, didn’t think that he could win races there. His dad told him that was fine and that Bobby Junior needed to do whatever was best for his career, the team will go on and it’s there for him if he wants it. If not then do what’s best for Bobby Junior and his career. I think if I would‘ve had a chance to tell that to Dale Junior, that’s exactly what I would have told him.

How do you think NASCAR has done since you left, under Brian France’s direction?

I remember when Brian was a snot nosed little kid sweating it out mowing the grass in the infield in Daytona. People need to know stuff like that. He worked his way up, he wasn’t handed that job on a sliver platter, his daddy made him work for it. Just like I made Dale Junior work for what he’s got.

NASCAR isn’t just about racing anymore, maybe it used to be; but now it’s a big old business. But that snot nose little kid runs it the way he’s supposed too. When you run a business your goal is to grow that business and make it successful, and Brian is doin’ just fine with that. Is it good? Is it bad? I can’t say. I do know one thing and that’s Brian is doing what he’s supposed to do when you run a business.

I never would have thought that it could get as big as it has gotten. And that Chase deal, I like that, gives everyone something to shoot at; something for everyone to look forward to at the end of the year.

Everyone is all upset over the damn TV ratings. I say as long as people are buying tickets and drivers are showing up to race each week, the TV deal will take care of itself. Don’t get all caught up in ratings, as long as everyone in the sport is putting some money in their pockets, that’s all that matters.

Just don’t try and get too greedy. Never forget those people that work hard and have to scrape their money together to go see a race or buy a hat. One thing I never forgot; that one dollar that one person spends on something starts the whole chain. Without that first dollar coming out of someone’s pocket none of it would be possible.

They worry about TV ratings; they need to worry more is if attendence at their tracks starts to drop, I mean really drop. Right now you are starting to see that a little bit. To hell with the TV ratings, they need to find out why there are empty seats on Sunday. Could be that someone is wanting too big a piece of the pie somewhere along the line.

You can make money, in fair way, without hurting that guy who’s taking that dollar out of his pocket.

No matter what you do, people are still going to show up to watch, and young drivers still want to race in NASCAR. That core, that center, ain’t never going to change, and if it does then they might have something to worry about.

Those people in New York and Washington State that don’t want a track, screw ‘em, take the money somewhere else. As for new tracks, it doesn’t matter to a driver if a tracks in Alabama or Timbuktu, they’ll race no matter where you tell ‘em to go. And fans in that area will line up at the gate and pay to watch.

That new car they’re running? It’s ugly as hell, and I love it. Reminds me of what we used to race. People will get used to seeing it, and the drivers would race shoeboxes with four wheels hooked on if that’s what NASCAR told them to race, so that isn’t an issue.

One thing they got a problem with ‘em though. I was talking with Lee Petty and he made the point that owners are having to pay to have two different cars built while they do that ‘phase in’. NASCAR needs to go ahead and tell them guys one way or another which car to run, the thing works, that car is fine. Hell they just need to go ahead and run them right away and get it over with. 2008 would be fine, I guess, but just quit making these teams build two cars.

One thing I think they’re missing as far as drivers is someone who isn’t afraid to speak up. Let NASCAR know when they screw up. Someone who isn’t afraid to march into that hauler and put that snot nose kid in his place sometimes. Like I said I think Brian’s doing a good job, he’s a good man, but the drivers themselves have no leadership, they need that, need that to help balance everything out.

Somebody among the drivers needs to stand up and take charge. I know Stewart tried it for a while, but now it seems like he just avoids it all.

Drivers are so damn sanitized now that they are afraid to speak their minds. They either say what they’ve been taught to say, like a damn trained monkey, or they just don’t say anything at all, my boy included. There’s no character in the sport, it’s like a bunch of robots racing each other.

Is there something you’d like to say to your family? Your friends? Maybe your fans? I understand if you don’t want to answer the family part, I don’t want to get too personal…

(Chuckles) Don’t worry. My family already knows what I’d tell ‘em. We were pretty close that way. Teresa and I always had an understanding. Driving a racecar ain’t exactly the safest occupation a man can choose to do, we knew that. Course I guess because God made us take that little detour on that road of life, me included, it’s a lot safer than it used to be.

Guess there’s what you’d call some irony in that for me.

You know me and God were pretty close, got along pretty good. I tried to have an understanding with him; that all things happen for a reason and His will be done.

I mean sure I miss things. I miss my wife and being there for my kids. Taylor is becoming a beautiful young woman, and stays away from the sport, that’s good.

I miss talking to Richard, I used to call him late at night, he’d bring some wine over and we’d just talk, most times about nothing at all, but I kind of miss that.

But them, my family, my friends, they know I’m still there, around them. I don’t believe in ghosts and things, but they know. I’m never really that far away.

And those drivers who are still racing after having accidents that were worse then mine, they know I’m still around.

(Sighs) This may not make sense, but when I was there I used to believe, and now I know it’s the truth, well let me tell you what happened to me.

In order to get into Heaven, you have to cross a bridge. Just this side of that bridge there is a meadow. You can picture yours however you want, but mine was always filled with my favorite tracks and my favorite people.

Anyway it’s in this meadow that you wait. You wait for all those that you’ve loved in your life to join you, and you wait there with all those loved ones who have gone before you.

I found out when I got here, that my meadow is just like I pictured it was going to be. My favorite tracks and my favorite people are all here. (Smiles) I got Smoky Yunick as my crew chief and my daddy as my spotter. I get to race against Neil and Alan and Fireball and Tiny, Bobby who recently joined us and Adam, whose got Lee as his crew chief, that’s a hell of combination I can tell you that. Course that Irwin boy has been kickin’ all our tails lately. And now Benny’s around; he can’t decide whether he wants to set up there in the booth and call the race or jump in and race himself, so he splits his time between the two.

But all we do is race; no media, no sponsor stuff, we just race. Best part is, here I get to rattle ‘em all the time and nobody says too much.

Time here is different; one day here is like I don’t know, twenty, thirty, forty years to you.

But one day, somewhere in the future, people will come to the end of that road of life I was mentioning before and they’ll get to that meadow.

It’ll be kind of like when I got here. Head down, trudging up to the end of that road, with the weight of the world on your shoulders, kind of scared not exactly knowing what’s going on.

All of a sudden you hear a voice.

“Hello son.”

And you turn and it takes you a minute to realize what’s going on, but you look and you see him standing there, not like he was at the end of his road, but when his was in the center of that journey, full of life.

“Hey dad.”

He sees you the same way, full of life, just as he remembers you.

“I missed you boy.”

He smiles.

“I missed you too dad.”

You come together in the sweetest embrace you ever knew. The kind you wished for more than once after he was gone when things in your life got bad. You know the kind that you felt when you were five years old, sitting on your daddy’s lap with your ear on his chest, listening to him talk? You knew that he’d never let anything bad happen to you. You can still smell the aftershave, and his stale cigarette smoke.

And you knew it was going to be ok.

Everybody will go through that sooner or later. It may be twenty, thirty, forty years from now, although to us it will only be a week, a month, maybe a year here.

But eventually everyone you loved while you were on the road of your life will be reunited, and when you are you all walk into the gates of Heaven, arm in arm, hand in hand, together.

Some peoples meadows may be full of golf courses, or mountains but where I’m waitin’ I’m racing all the time, keeping my eye on what’s happening over there and having a great time.

Editors Note: Since this was an interview that took place only in my mind, the opinions are of course mine. I merely tried to pay homage to one of the greatest drivers in NASCAR.

March 24, 2007

Close Cousin of NASCAR Loses a Family Member

Filed under: Non-NASCAR Stuff, The Garage Area — cupscene @ 9:57 pm
By Amy HairContact

Sometimes life likes to hit you right in the face…and very hard. And it’s usually when you’re preoccupied with things that you think are real important, not realizing that what you’re so frantically trying to figure out doesn’t really matter in the grand scheme of things.

On Friday, a man lost his life. He was a young man, a son, a friend, a mentor, a racer. Not a NASCAR man, but a true racer of another kind. Eric Melden was in a horrific crash while racing his NHRA Funny Car in Gainesville, FL last Monday. After nearly a week of the finest care possible, Eric’s tired body could fight no longer, and was allowed to rest in peace. At 33 years old, Eric bid his place in life goodbye.

A family affair, Eric’s team, John Force Racing, has an uncanny resemblance to some of our NASCAR teams.Eric’s crew chief was his father, John Medlen, a successful racer in his own rights. Racing was a family affair. Racing seems to draw families together over generations, a fine thing to lay claim to.

A lot of NASCAR’s fans have no idea what a Funny Car is, and that’s okay, Eric loved them for us, and made sure that he was one of the best at mastering those 300+ mph short runs.

While practicing last week, Eric’s car crashed into a guardrail, resulting in the head injuries that took his life. Over the past few days, hundreds of his friends filed in and out of the hospital giving support to the family as they longed for that smile to once again bring warmth to the room. At the drag strips, Eric would mingle with the fans, sign autographs, laugh and shake hands. Children that were on the sidelines will long remember his smile just as much as the friends that saw him everyday will. And while their tears will mingle with their memories, in time that is what they will call to mind first when they think of him…his smile. Bob Wilber, the Team Manager of the Kragen Funny Car team wrote in his blog…

“The most noticeable thing about Eric was just his goodness. This, my friends, was a good man. A good friend. He was doing something he loved, something that made him so happy the smile could hardly be big enough. He left behind a world of people who never had a cross word for him, never had a complaint or a “dig” about that Medlen fellow.” Mourning will be felt throughout the racing community as it should be. But as most racers would agree, Eric would not want heads to hang or tears to flow for very long. And if he could, he just might whisper to his friends as they raise their heads once again…

“Don’t weep too long, for tears can cloud the future. Lift your heads up to the sky, and see in the clouds my smile”

Abbott and Costello: What’s the COT? What’s the Other COT

Filed under: Comments on NASCAR, The Garage Area — cupscene @ 8:27 pm
By Greg EngleContact

If Abbott and Costello were around today, I think my two favorite all time comedians might talk about the Car of Tomorrow like this.

Abbott: Well Costello as you know I’ll be going to Bristol with you. The newspaper wanted me to go along since you don’t know a lot about NASCAR and this is after all a very important weekend, this is the weekend that the Car of Tomorrow debuts.

Costello: And I’m sure you know all about that don’t you?

Abbott: I certainly do.

Costello: So you’re right, I really don’t know much about this, what did you call it?

Abbott: The ‘Car of Tomorrow’, the COT as some are calling it.

Costello: A COT ? Isn’t that something you sleep on?

Abbott: No absolutely not. You don’t sleep on it, you drive it, or in this case you race it.

Costello: How can you race a COT?

Abbott: Well it’s like this. Right now, the COT is just that, the Car of Tomorrow, but this Sunday it will become the Car of Today, or the other COT.

Costello: Wait a minute, what are these guys racing Sunday?
Abbott:
A COT.

Costello:
But come Sunday it won’t be the COT anymore, it will be…

Abbott: Exactly, it will become the other COT.

Costello: So this Sunday they drive?

Abbott:
The COT

Costello: And on Monday?

Abbott:
Well now on Monday, no one races, unless it rains.

Costello:
Ah Ha! So tell me then, if it rains what will they race on Monday?

Abbott: A COT. Of course right now, it’s the COT, come Monday it will be the other COT.

Costello: BUT which one and Why can’t anyone SLEEP on it!

Abbott: Because as I explained quite clearly a moment ago, this is a COT, it has new safety features, a bigger greenhouse…

Costello:
Wait a minute…since when is it dangerous to SLEEP and how can this COT have a GREENHOUSE!

Abbott:
Why simple, the greenhouse is where the driver sits.

Costello:But you don’t sit on a COT, you…oh never mind. Let’s start again. This Sunday they will be racing …

Abbott: The COT

Costello: Ok, but right come Sunday it will be called

Abbott:
The other COT

Costello: and Monday they will call it a…

Abbott: The other COT

Costello: There you go trying to put them to SLEEP again!

Abbott: Of course not they all have nice motor homes for that.

Costello: Ok, ok, ok…. So if I was a NASCAR driver, I’d be racing a COT Sunday”

Abbott: Exactly.

Costello: But come Sunday, it won’t be that COT, but the OTHER COT?

Abbott: Absolutely. Now you’re getting it.

Costello: No I’m NOT! Ok…let’s try this. I know enough about NASCAR to know that someone will win the pole, right?

Abbott: Exactly.

Costello: This guy who wins the pole, he will race a…?

Abbott: Right now a COT.

Costello: But Sunday when he starts on the pole he will race….

Abbott: The other COT. That’s on Sunday of course; today it’s the COT.

Costello:
You SAY it again I’ll BREAK your ARM! Now some of these guys will race on Saturday to right?

Abbott: Why yes, yes they will…

Costello: So will they be racing the COT or the OTHER COT?

Abbott:
Neither, they’ll be racing the ‘Car Of Right Now’…or the CORN.

Costello: NOW I know what that greenhouse is for! It’s to grow the CORN!

Abbott: Well I wouldn’t say that…

Costello: Here take this notebook…

Abbott:
Why?

Costello: Because I’m heading to Spring Training to cover baseball, it’s a lot less confusing!

March 14, 2007

Issue’s Remain At Vegas

Filed under: The Garage Area — cupscene @ 5:34 pm
By Amy HairContact

I’m pretty proud of our guys; they made it through the Las Vegas race without a huge pile up…and not near as many cautions as I thought would happen. For that I’m very grateful, because I really thought we were going to end up with a five-hour wreck fest.

There were however, issues that continued to arise that I can’t help but wonder if they could have been avoided.

For a while now, the recent change in the Las Vegas track was a worry for all. The drivers were unfamiliar with it, the teams weren’t sure how to adjust for it, and collectively they didn’t get much time to tackle those apprehensions. Then the new tire from Goodyear came along and rolled in a whole new set of worries. Again, lack of experience with these hard as rock tires was on the list of “issues”. And to top off the list, the smaller gas tank was thrown in just to make things interesting. All three of these issues had the goal of making racing safer and better to watch. But how did we get from the previous point of a fairly decent track and race to a menagerie of unhappy racers and teams, wrecked cars and lack of confidence all in one fell swoop?

If you happened to catch any of this past week’s interviews, you may have noticed as I did that there were many varied opinions on all these changes. Some touted the tires as being a great intervention to avoid those blowouts that send drivers into the walls. Some said the new banking on the track would be just fine, a challenge, but workable. Still others complained about the smaller gas tanks.

NASCAR’s take on it was, at least in writing, comprehendible and made sense. The harder tires would help alleviate the safety concern with blowouts, and the smaller tanks would force the drivers in, resulting in the team checking tires more often. The whole goal was, in a word…SAFETY. On paper it seemed almost perfect. But out on the track, it wasn’t such a good combination.

Perhaps Jeff Gordon said it best in a post race interview:

“I thought conditions were horrendous, some of the worst I’ve ever seen. We had to do so many things to tighten our car up because we were so loose. I was just on the edge, white knuckled through most of the weekend, pretty most of the race, and that’s not a fun experience. It’s going to take away from the racing if we have to race like that. Guys aren’t going to want to get side by side. So, I’m not putting the blame on Goodyear. I’m not putting the blame on the track, or NASCAR. We’ve collectively got to come together to figure out a solution because we shouldn’t be coming to the race track with these kinds of conditions in this day and age.”

Well put, but where do we go from here? The track is pretty much set in stone. It’s been changed and there’s not much that can be done about that one. The small fuel tank, well that is just more of a nuisance than a real problem. And Goodyear is just a pawn caught in the middle. They complied with NASCAR’s request…they asked for a harder tire, and they certainly got it. But their tire seems to be the only pawn on the board that we can play with. NASCAR can go back to the drawing board and adjust the requirements they put out there for Goodyear to adhere to.

Somebody is going to have to admit an error was made and back track a bit to fix it. I sure hope it doesn’t take long for this to happen.

Safety has been the reigning topic of late, and rightly so. No one wants to see any of these dedicated men get hurt due to negligence. So we cover all the bases…one at a time until there is no places that safety has not touched and changed. Is there such as thing as too much safety? Is taking a risk not part of the reason these men love this sport?Is it not one of the things that attract the fans?

Mr. John A. Shedd just might have said it all in one simple sentence…

A ship in harbor is safe, but that is not what ships are built for.

Who’s In Charge?

Filed under: Comments on NASCAR, The Garage Area — cupscene @ 5:31 pm
By Amy HairContact

You know…sometimes I wish I was on the inside looking out instead of the other way around. This deal with Goodyear’s tires and NASCAR at Las Vegas is the perfect example. If I had been privy to the meetings and such between the two when they discussed what was needed on the track, I might just understand what the heck is going on. But since I wasn’t, I am representative of the millions out here that would like to know…who runs the show here?

My original thoughts on this were that NASCAR runs the show, the whole thing, what they say goes, arrives, hangs around or gets hung out to dry. After all, when we look at the way NASCAR has control over the drivers, the teams, the tracks, the points…well, you get the picture.

So…I read this quote from Greg Stucker, the Director of Race Tire Sales with Goodyear:

“The new configuration of the Las Vegas Motor Speedway proved to be a real challenge. Between our tire test in December of last year with Kurt Busch and Greg Biffle and the NASCAR open test session in January, the Cup cars picked up over one second in lap time. This resulted in speeds, loads and tire temperatures which concerned us, and our engineering staff reacted with a harder left side tire compound for this weekend’s race. Even though we had complaints from some of the drivers about reduced grip, the change proved to be the right thing to do. Lap times and tire temperatures were in line with what we expected, and we had solid tire performance all day long.”

And I read it again, thinking maybe I misread it or something…but no…words were the same. Alrighty then, if I am reading this right, it brings me right back to the same question…who is in charge here? Looks to me like Goodyear did exactly what they were commissioned to do. From their point of view, the last minute tire change “proved to be the right thing to do”.

It sounds like a good old fashioned mistake was made here. The first test results were probably reviewed by the NASCAR and Goodyear tire pros and a decision was made that they needed to tweak them a bit more. That is exactly what they did. The downfall was that these tires then just sat in the tire barn waiting for the race, no testing by drivers was to be had.

So who was in charge??? Absolutely nobody is seems. NASCAR says they need harder tires, Goodyear makes harder tires, Goodyear tests harder tires, Goodyear says hmmm…not quite hard enough, Goodyear tweaks. NASCAR watches, nods their head and watches some more. Ultimately not allowing time in there somewhere for our drivers and teams to test these harder tires has nothing to do with Goodyear, and everything to do with NASCAR.

Now I love NASCAR, I really do. But every once in awhile the one you love needs a good whack upside the head…and perhaps this is the moment that NASCAR needs it.

So ultimately, who the heck is in charge? I’d like to think its NASCAR…but then…what do I know right? I’m just watching from out here in Fanville, along with all the other folks that are left to wonder…

On we’ll roll to Atlanta…hey now, they didn’t mess around with these tires to did they? Dang, I sure hope not…it makes our drivers crazy, our teams angry and the fans are left asking themselves that question that just doesn’t seem to have an answer…

Who is in charge?

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